Join Our EXCLUSIVE Sports Management & Marketing Career Course for High School and College Students
Dream of working in the fast-paced, thrilling world of sports? From managing top teams in top leagues like the NBA, the IPL, or the Premier League’s Chto creating viral marketing campaigns for brands like Nike, Decathlon and Adidas, the sports industry is booming with opportunities for young talent like you. Our Introduction to Sports Management and Marketing course is your ticket to breaking into this $600 billion global industry!
Designed specifically for high school (grades 11 & 12) and undergraduate students, this 8-week online program equips you with practical skills, insider knowledge, and real-world experience. Learn from industry experts, build a standout portfolio, and choose our premium option to work on a 12-week live project with a sports company. With 8.6 million sports-related jobs worldwide and growing demand for skilled professionals, now is the time to prepare for your career.
The Sports Industry Needs YOU
The global sports industry is massive and expanding fast:
- Industry Size: Valued at $500–$600 billion worldwide, the sports market is projected to grow to $680 billion by 2028, driven by media deals, sponsorships, and fan engagement.
- Job Opportunities: Over 8.6 million sports-related jobs exist globally, with the U.S. alone employing 456,000 people. Employment in sports is expected to grow 7% by 2029—faster than the average for all occupations.
- Diverse Roles: From marketing managers to event coordinators, the industry offers a range of non-athletic careers:
- Sports Marketing Manager: Create campaigns for IPL or Nike (top line salary: $140,000).
- Event Coordinator: Plan cricket or kabaddi events (topline salary: $40,000).
- Sports Analyst: Use data for teams like Royal Challengers Bangalore (top line salary: $60,000).
- Athletic Director: Lead sports programs (top line salary: $65,000).
- Sports Writer: Create content for ESPN Cricinfo (top line salary: $42,000).
- Emerging Trends: New fields like sports analytics, esports, and AI-driven fan engagement are creating fresh opportunities for young professionals.
With only 2% of student-athletes turning into professional athletes, non-athletic roles like marketing, management, and analytics are where the real career opportunities lie. This course prepares you to stand out in this competitive, high-reward industry.
What makes this BOS Course different?
- Practical Skills: Master sports marketing, event planning, sponsorships, and analytics with projects tailored to the sports industry as it is today.
- Career Boost: Build a portfolio, craft a standout resume, and learn networking to land internships with Indian and global sports organizations.
- Real-World Experience: Our premium option includes a 12-week live project with a sports company (e.g., cricket club, startup), plus a recommendation letter.
- Flexible Learning: 16 live Zoom sessions (1-2 per week, 1.5 hours each) fit your schedule.
- Exclusive Community: Join other passionate students in a private forum to collaborate and grow.
- Proven Demand: With IPL’s $8.5B valuation and India’s growing sports market, your skills are needed now.
Course Curriculum
Our 12-week, 16-session curriculum equips you with skills for India’s sports industry; you will learn how to:
- Week 1: Industry Overview – Explore the global $60 Bn sports market and careers (e.g., NBA, IPL marketing, football events).
- Week 2: Sports Marketing – Create campaigns inspired by Premier league, or Dream11.
- Week 3: Sponsorships – Secure deals in a $60 Bn global market with real-world pitches.
- Week 4: Event Management – Plan events like the IPL finals to local tournaments.
- Week 5: Sports Broadcasting – Find out how a live telecast for a game or a match is setup.
- Week 6: Analytics – Use data to boost team performance and fan engagement.
- Week 7: Academies – Plan, build and sustain academies for sports in demand such as basketball, football and volleyball
- Week 8: Sports For Change – Discover the power of sports as a powerful and positive force for a better world.
- Week 9: Athlete Management – go behind the scenes into what managing your favorite athlete is like.
- Week 10: Team & League Management – Manage a team and a league that runs anywhere from one month to six months
- Week 11: Career Building – Craft resumes and network with Indian sports pros (guest speaker included).
- Week 12: Capstone Project – Pitch a campaign for an Indian sports brand to showcase your skills.
Premium BONUS: With our $3,000 plan, work on a 12-week live project with an sports company – e.g., data company, sports tech, startup, sports team – to solve a real world problem. Get weekly mentorship and a recommendation letter to impress your future college or future employers.
Certificate of Completion
FAQ’s
Frequently Asked Questions
Q. How long is the program for?
A. The BOS Program will take place over twelve weeks.
Q. How often will the classes take place?
A. In order to help students also continue school and college work the BOS Program will take place over two days of the week – Saturday, and Sunday. Classes will take place between 10:00 AM to 4:00 PM with a lunch break and comfort breaks.
Q. What is the difference in the 12-week program and the 12-week project?
A. The 12-week BOS Project will be a one-on-one project of a real-world real-time issue facing a company in the sports industry. It will be monitored by an industry expert who will guide the student one-on-one.
Q. I was not happy with the program, can I get a refund?
A. As much as it would hurt us to hear that. we do understand that some of you may not feel happy with the BOS Program. In case that happens within the first 30 days of the program, we would request you to fill a 5-minute questionnaire, and you will get a 100% refund (excl. taxes) within 7 working days.
Q. How do I get in touch?
A. We would love to hear from you. You can drop us a mail at mail@bosuniversity.com.